Strategic Marketing Consultancy
Your guide to growth.
A company without a marketing strategy is like a boat without a rudder. With our strategic marketing consultancy, we help you define a clear, effective, and tailored course to achieve your business goals.
What is Strategic Marketing Consultancy?
Strategic marketing consultancy is the starting point for any business that wants to grow sustainably. It’s not just about advertising or running online campaigns, but about defining a clear and structured plan to improve brand visibility, attract the right customers, and turn marketing into a profitable investment.
Result?
With our support, you will have a concrete strategy based on data and analysis, and you will be able to make more effective marketing decisions.
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Why is strategic marketing essential?
Many businesses rely on advertising campaigns, social media, or other tools without a clear vision, risking wasting time and money.
What happens without a strategy?
Fragmented and ineffective investments
Inconsistent communication messages
Wrong target and low return on investment
Difficulty in differentiating from competitors
What happens with a clear strategy?
Effective communication aligned with the brand
Targeted and optimized investments
The right target and sustainable growth
Higher conversion and customer loyalty
It’s not enough to do marketing; it must be done with method and vision.
What happens when you contact us: the next steps for your marketing strategy
How does our consultancy work?
A structured journey to turn your marketing strategy into tangible results.
Preliminary analysis of your business
We examine how you are communicating today, how you are perceived in the market, and identify your strengths and weaknesses. This first step has a variable cost, depending on the level of detail of the analysis.
Presentation of results and definition of objectives
We provide you with a detailed report on what works and what needs improvement. Together, we define strategic objectives to position you in the market and attract the right customers.
Definition of SMART goals
We provide you with a detailed report on what works and what needs improvement. Together, we define strategic objectives to position you in the market and attract the right customers.
Creation of the strategic marketing plan
We design a customized action plan, structured in multiple phases to ensure an effective and operational strategy. The creation of the plan has a variable cost, depending on the complexity of the market and the company.
And then?
We can also provide support for the operational phase of the strategic plan.
Selection of the right professionals for you
We help you choose the best suppliers (communication agencies, digital experts, copywriters, designers, etc.), ensuring that every activity is perfectly aligned with the defined strategy.
Optional operational support
If you want ongoing support, you can activate our Dynamic Marketing Manager service to ensure that the strategy is implemented correctly with continuous monitoring.
SMS and Email Marketing Platform
We offer you access to our ConnyLine SMS and Email Marketing platform, which allows you to manage multichannel campaigns easily and at scale.
Internal team training
We transfer key skills to your team so they can manage marketing independently even after the consultancy ends. We work to make marketing an internal asset for the company.
Our Strategic Marketing Plan
A detailed plan, based on concrete data, to guide your business toward sustainable and measurable growth.
Structure of Our Marketing Plan
We design a customized action plan, structured in multiple phases to ensure an effective and operational strategy. The marketing plan includes:
- Company Analysis
- Situation Analysis
- Marketing Strategy
- Segmentation, Targeting, and Positioning (STP)
- Value Proposition and Buyer Personas
- Branding Strategy
- Multichannel Operational Plan
- Budgeting and Investment Allocation
- Measurement and KPIs
- Conclusions and Operational Actions
Our Strategic Marketing Plan is not just a document, but an operational guide that provides the company with a clear roadmap for success. Through in-depth analysis, tailored strategies, and precise planning, we create an effective system to increase brand visibility, attract customers, and optimize communication investments.
Who is our consultancy aimed at?
SMEs
looking to structure an effective marketing strategy without wasting budget
Start-up
that need clear positioning and customer acquisition strategies
Growing companies
that want to optimize their marketing efforts